My name is Jack Zimmanck. I'm a Service Professional, just like you.
After decades working in the corporate world, as advertising executive, marketing innovator, B2B copy writer, sales leader, and management consultant, I missed the close relationships and sense of shared accomplishment that comes with helping smaller businesses succeed.
As a life-long writer, I've written hundreds (perhaps thousands) of stories, articles, blog posts, web pages, email campaigns, newsletters, and case studies on marketing, business leadership, sales team building, and competitive advantage.
In the end, communicating ideas through storytelling (copy writing) is what I do best.
BrandARTS
Combining the best of all those years of hands-on experience, I founded Brand Arts with the purpose of helping professional service businesses clearly communicate their value, building unforgettable brands and lasting client relationships.
My 5-step approach combines simple and effective marketing strategies with marketing messages that clearly communicate your value to prospects and clients.
Outside of business, my writings range from articles on building airplanes, to sustainable business growth, and classic science fiction.
In my (much) younger days, I played the infield in the American Legion baseball league, was a reasonably competitive racquetball player, and an avid snow skier. I've been designing and building competition-winning aircraft since I was 11 years old.
I have a BA in Marketing Communications / Journalism from Southern Illinois University. While at SIU, I had the privilege of taking courses in innovative problem-solving under internationally recognized futurist, R. Buckminster (Bucky) Fuller.
Just for the record, I'm told that my sense of humor tends toward the ironic (though ironically, I'm not quite sure what that means).
Jack | With Ernest Hemingway beard
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